About

I am a creative copywriter with excellent editorial instincts. I am very good at cutting through jargon and fancy language so that the mood and intent of your message shine through. And with the advent of AI, fluffy content and good SEO aren’t enough to drive traffic – I can help with that, too.

Skills

Content Creation: Writing, editing, proofreading brand-aligned content for web, social media, print, email, newsletters, presentations, executive correspondence, briefing notes, and more
Digital Content & Web Content Management: Updating HTML/CSS; CMS publishing; digital assets; accessibility (AODA/WCAG); UX optimization; SEO best practices; performance reporting; QA
Brand & Marketing Communications: On‑brand messaging, campaign support, advertising copy, presentation decks, stakeholder communications
Social Media Monitoring & Response: Channel monitoring, drafting responses, consistent messaging, risk identification
Collaboration & Project Coordination: Stakeholder engagement, content calendars, workflow management, cross‑functional teamwork, deadline‑driven execution
Audience & AI Agent-ready content: Crafting messages that resonate with diverse target audiences, while also ensuring machine-readability
Tools: AEM‑based CMS, WordPress, SiteImprove, Adobe Creative Suite, Canva, Google Workspace

Let’s connect

If you’re looking for a strategic communications professional with 20+ years of experience writing, editing, and producing clear, on-brand communications, let’s chat!

Contact me